Some shoes blend in, others stand out—the Lowmel does both.

The latest release from UGG strikes the perfect balance between comfort and style, making it a seamless addition to FOUR Amsterdam’s curated selection of high-end footwear.

Set against the vibrant streets of Amsterdam, this new campaign highlights the versatility of the Lowmel, effortlessly pairing it with oversized coats, structured blazers, and relaxed denim. Designed with a sleek, minimalist silhouette and crafted from premium materials, the Lowmel redefines contemporary footwear—offering both luxury and everyday wearability.

At its core, this campaign is about movement and self-expression. As our models navigate the city—whether cycling through the streets, pausing by the canals, or simply embracing the urban energy—the Lo Lowmel proves to be the perfect companion for those who value both comfort and individuality.

More than just a shoe, the Lowmel embodies a lifestyle—one that merges high fashion with the effortless cool of city living. Step into the moment and discover how UGG and FOUR are redefining urban luxury.